Worldwide brands – when and how did they enter the Polish market?

TweetBrands nowadays are a part of our lives. We dress in trademarks, drink coffees in branded cups, drive, ride, watch movies, brush teeth and sometimes even breathe with a mark on it. Western civilisation is a brand-based one and it is sometimes hard to tell whether governments or rather wealthy companies rule this world. It […]

Continue reading


Polish graduates earn five times less than their British colleagues

TweetAccording to a study conducted by the consulting firm Deloitte, the average Polish graduate believes that 2 199 PLN (£440) is a realistic monthly wage in Poland. Among EU countries, only the Lithuanians and Latvians have a lower financial expectations – respectively 1 946 zł (£390) and 1 948 zł (£390). For comparison, the average […]

Continue reading


Why didn’t you invest in Eastern Poland?

TweetPromotional campaign of Eastern Poland has been recently launched. In Polish and foreign media the spots and print ads in a series of “Why didn’t you invest in Eastern Poland” will appear. Campaign to encourage the start-up business in the Macroregion, is primarily addressed to the heads of multinational companies, opinion leaders, international consulting companies servicing foreign […]

Continue reading