The UK has new technologies and a connection with the american film’s sector of production. But what does Poland have? What kind of capabilities? Read more below to learn an answer.
The UK is the most dynamic and advanced digital media industry in Europe, driven by UK consumers’ huge appetite for digital services and devices. The market’s opportunities are very high. For example, the mobile advertising market is worth around £ 30 million.
UK is the largest market for MP3 players in all Europe, digital TV services, flat panel TV’s, video games, readiness to capture Hollywood’s production – what could be better to dominate the world?
The UK has highly educated population. There are more than 1,800 digital media companies located in the South West of England, and all of them have very talented workforce base. The UK offers interesting things to its citizens. The country hosts he most experienced research and skills base develope film’s industry, TV, music and games. It’s a home to over 40 percent of Europe’s electronic design industry.
On the mobile market revenues of the UK amounted to over £ 12 billion.
In 2008-2009 video games market earned £ 1,62 billion. Designers are conscious that the UK is a leading location for world-class games development. In studios work more than 22,000 employs.
What’s about Poland? Dissimilar to other forms of media, Internet in Poland has a huge potential. Online access in the world have about 950 million (it’s 15 pecent of the world’s population). It’s a place where people can find information about a business, projects and browse content.
In Poland the mobile penetration rate reached 108,0 percent in October 2009 (the same rate in the EU amounted to 121,9 percent). The Polish mobile market matured. So, the players concentrate on developing additional services such as mobile payments, financial services. For older subscribers there are now special packages and phones.
Poland has a quite sizeable broadcasting market. Connection is possible via cable TV, terrestrial free-to-air, broadband TV and satellite. Platforms compete with each other, but the number of players is still shrinking (a moment of consolidation). Digital TV is setting up. Definitely that’s a progress time.
Read more about polish market.
